Capture 
Campaign
Case Study

Overview:

During this project, our team was tasked with promoting Home Depot as the ultimate all-inclusive resource for home projects.

The primary focus was to reach younger, first-time homebuyers as well as future homebuyers. Our goal was to increase awareness of Home Depot’s Project Guides as a valuable and accessible tool for all types of home doers.

We aimed to showcase how these guides could simplify the home improvement process and inspire confidence in tackling various projects, whether someone was new to DIY or looking to enhance their living space.

My Role:

Pitch Leader

Skills:

Content Creation

Data Analysis

Marketing Strategy

Influencer Collaboration

App Development

Web Development

Sustainability